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Discover The Brutal Truth About How Web Designers Place Their Own Reputation Ahead of Your Business’ Profits

  • Meet the pointy-headed “creatives” who are as useful to your business as a full scale IRS audit..
  • Why your wow-inspiring website might be just a pretty palace sitting on quicksand..
  • How an obscure 19th century Italian economist holds the key to your online success..
  • How to exploit a Dead Beatle’s songwriting philosophy to generate massive online cash windfalls..
  • …and much more..


Once upon a time I held an opinion of SEO that wasn’t too flattering. I believed it was a waste of time, and that you’d be better off using your time and money generating traffic using methods that were a touch more “scientific.” My view was that any efforts you undertook were hard to track, [...]

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Where no business wants to be: how to avoid the toxic dustbin of commoditisation

By writing divisive emails, you’ll repel those whom you wish to have nothing to do with, and attract those who you want to do business with.